5 Best Ways to Market Your Product Design Tool

There are many different ways in which you can market your products. As a business owner you need to keep upgrading your marketing strategy to reach out to a huge customer base. If you use social media as a tool for marketing your products, then you can have your customers from across the globe. Keep reading further to know 6 different ways to market your product design tool.

• Email Marketing:

Email marketing is a great way to reach your audience. It is an amazing form to develop your brand, as it allows you to directly connect to your potential customers through their inbox. Emails have been in use for over 40 years now. It is easy to measure and track open rates, delivery rates, bounce rates, unsubscribe rates, clicks through rates and much more. This also helps understand how your email marketing is working with your customers, and how they respond to it. It helps you make a more strategic decision based on where to tweak your decision to change it altogether. It also helps you take surveys from your customers and helps you connect with your customers on a deeper level and also provides you valuable content.

• Social Media Posts:

Social media has become a free path for marketing to gain you maximum audience. Say if you have a T-shirt design tool then it works very well on such platforms. You can attract more customers by just posting your best designs and selling them on social media platforms as well. Also, it becomes very easy to reach out to your new customers. Good social media marketing leads to amazing results.

You can also provide your customers with solutions on social media platforms, it has a great impact on your marketing campaign efforts. The comment area is a great place to connect with your customers. For that you need to apply different strategies on different social media platforms. Like what might work on Instagram, might not work on LinkedIn or Twitter.

• Product Giveaways and Contests:

People in general enjoy free stuff. And you can use this strategy to gain you more customers. You can have a game for the people to enjoy and let the winners enjoy their free stuff. You even post it on social media. So, that it helps you gain more eyes to your brand. On an average 34% of new customers are added after every Facebook contest that you organize for your brand.

It really helps if you have a product design tool. You can sell your designs as giveaway prizes for different contexts. It can be used to promote your products. You should take this opportunity to reach out to the audience and also send personalized greetings to the winners as well as all the participants. You can let the winner decide from the designs that you have to offer to your customers.

• Special Offers:

Discounts and offers are what will attract maximum customers. This system has been working for decades, and when your pre-existing customers get to know that they are also getting amazing deals for the same as well, even they will buy the products again. Especially, it helps when you have a product design tool, because it helps the customer to get their product customized and add more value to their products.

Everyone wants to save money, so they wait for the discounts and offers to come. You can have discounted pricing, reduced rate bundle or package discount, buy one get one deals, free gifts with referrals, double loyalty points, a voucher, or a free gift coupon on purchase, and much more. You can also have a joint promotion with some complementary business. But these offers should be done occasionally and on seasons only.

• Brand Ambassadors:

Brand ambassadors are the ones that represent your brand. So, you need to choose that personality carefully. If you have your product design tool, you can reach out to influencers and other different personalities that can help you gain more eyes to your product. Say, if you have a t-shirt design tool, then you can reach out to these people so that they can help you reach a greater customer base.

Conclusion:

There are many strategies that help you market your product. You need to try all of them, and then focus on what works for your brand the most. But as rightly said, do not put all the eggs in one basket, you need to continue doing the marketing on a regular basis on social media platforms, but offer your customers with discounts occasionally. Different marketing strategies will help you gain different results and more customer base from each type of strategy.

Source: https://brushyourideas.wordpress.com/2022/07/04/5-best-ways-to-market-your-product-design-tool/

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5 Web to Print Trends for 2022

When we talk about the strategies to grow the printing business, web-to-print is the#1 on the list. With this incredible technology, you don’t have to follow the complex process of developing a website. Instead, you can directly implement it on your eStores.

These ready-to-use stores have all the necessary features that printing businesses require to start selling custom printing products online.

Web to Print Design Solutions has dynamic options to implement in their stores and assist customers with all the editing features they require to customize the products.

To get all the benefits of this versatile technology, you need to stay updated with its latest trends. Only this way can you cater to your customers with the latest updates and fulfill their demands. To help you out, I have listed some of the ongoing Web-to-print trends of 2022 below:

Print Automation

You might have already heard of automation in previous years’ W2P trends too. The only difference is that at that time, automation was just a luxury, but in 2022 it’s mandatory to save time and effort.

There are multiple things you need to handle, like on-time shipment, quality check, sending delivery updates, etc. With Web-to-print automation, you can automate the majority of printing workflow. To optimize the business processes. With automation, you can reduce potential errors and repetitive tasks. You and your employees get additional time to focus on other printing tasks rather than doing the repetitive chores every day. This way, you can increase productivity and save labor charges too.

Start with automating your production line. Automation can do wonders for you if you use it in the right places, like artwork proofing. Tell me, honestly, how much back and forth do you have on a daily basis to finalize an artwork with customers? It is time and effort-consuming. Handle this task with automation technology. Invest in a Web to Print Solutions that offers an artwork proofing tool with it to increase efficiency and have a quality outcome.

You can have Print ERP software that automates all the vital business operations like print job, order management, inventory management, etc. This is all from a single interface.

The 3D Trend

3D printing is an ongoing trend and is not expected to fade any soon. 3D printing creates three-dimensional objects of a predesigned digital model. In 3D technology, you can print multiple layers on each other while manufacturing products to form the final product. This printing method is useful when you want to offer customizations from scratch.

The most significant advantage of 3D technology is that it saves extra effort & time and offers quality. Let your customers add as much precision as they want to add and make the product as per their requirements. For example: if you offer 3D customization on shirts, then your customers can design their shirts from scratch, deciding its sleeve size, style, collar color, button designs, etc. This will attract the maximum audience for you because who doesn’t want to design the shirt of their dreams?

The Tremendous Rise Of Product Customization

Providing generic designs will take you no farther than minimum orders, and that too for a limited time. What after you get out of design? That’s when you offer your customers canvas and editing tools to personalize their own products. Product customization is the magnet for attracting more customers and conversions. Let customers put their own ideas into their products and ship them with nothing but satisfaction.

Both B2B and B2C business owners can implement the online product design tool in their printing business and offer customizable products with its help. Just ensure that the tool you choose provides necessary features like a user-friendly interface, attractive UI/UX, clip art, templates, fonts, artwork, colors, etc. This will enable advanced and smooth customization for your customers.

The Fourth Revolution

With technology 4.0, you can enable technologies like Cloud Computing, AI (Artificial Intelligence), IoT (Internet of Things), ML (Machine Learning), etc. These are the revolutionary technologies that are changing how businesses manufacture and distribute their products and engage their customers, including the printing industry.

How?

Printing devices like printing presses can be connected to the internet for the best outcome. They can transmit data that can automatically be analyzed by cloud technology. With this, you can have a look at the insights of predictive maintenance. You can combine 3D printing with the Internet of Things to build custom-made products by analyzing the collected data from connecting devices.

Packaging is the New Opportunity

We all know how packaging impacts the brand. That is why businesses should leave the packaging to the customers. Businesses are offering personalized packaging to engage more audiences and catering to customizations in all ways possible. With the help of an online product designer tool, you can provide customized packaging for your business, and as a printing business owner, you can also allow people to print their packaging papers with your service. This way, you will gain customers and revenue both.

Final Words

All the above trends can help you to make your mark in the printing market. Competition is everywhere; you just need to find ways to make out through it. Keep a check on the latest on-going printing trends in the market. Print automation is growing at lightning speed.

Don’t miss the technology that helps you streamline and optimize your business operations.

Customization Is a mandatory service to have in order to make up for the customer’s demands and serve them what they want.

3D Printing is the bright future of the printing industry; avail of it as soon as possible.

IoT and other technologies help in gaining the momentum of your business.

Ensure you are implementing trends while keeping your audience in mind. This will enhance the outcome of the trends. Tailor your printing store according to your customer demands, and you will never fail! One of the best ways to introduce new trends to your store is by integrating web2print solutions in your business. Having a website, a designer tool can extend the capabilities of your e-store and let your customers create products they love.

Source: https://brushyourideas.wordpress.com/2022/06/27/5-web-to-print-trends-for-2022/

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Why Labels Are Important in Food Industry

The importance of food labels is much more than only legal requirements. These labels help consumers to make informed purchases. The details about the ingredients are vital for consumers to check if the product is safe for the allergy they might have. In addition to this, labels also help them know the process and details of storing the product. To fill in the required details and make the label informative and appealing, you can use label design software. It offers you numerous editing features like fonts, colors, templates, and clipart to make your labels in the desired way.

Before this, you need to know the importance of food labels to make sure your product labels contain all the important information. Let’s have a look at its importance:

First, Let’s Talk about Legal

If you are a food producer, you need to label all your products that are appropriate to the legal guidelines. In case you fail to adhere to the legal requirements, the chances are that the authorities may take action on your business, like sending you an improvement notice. It will have all the details of what you are doing wrong and how you can comply with them, and by when.

You can continue food production after receiving an improvement notice, but you need to take all the necessary steps to improve your business, as stated by the legal authorities. If you ignore an improvement notice and are non-compliant after the specified date, you may face prosecution.

Here’s a list of things your food label must have:

• The name of the food. This should not be a false or misleading name. It should represent the food packed inside.
• A list of ingredients under the heading ‘Ingredients.’ The ingredients should be listed in the descending order of weight.
• The percentage of ingredients. You need to ensure that the percentage of each ingredient is mentioned on the label.
• Instructions to cook and store the food. Mention all the necessary instructions with precise temperature and other details.
• Use by’ or ‘best before dates. This is important to mention so that consumers can consume the food while it’s fresh and stay away from the side effects of eating it after the ‘use dates’
• Company’s contact details. Include the country, name, address, and contact number of your business.
• Country of origin or provenance. You should not imply your product originates from its manufactured place. It has to be the place you got the ingredients from.

To manually add all the details every time while printing the labels can be a time-consuming and tedious task. Instead, you can invest in a product designer tool, use the readymade template, or make one, save it, and use it multiple times. You will just need to add the details and print them.

Gain Customers Trust

Labels help customers to understand the composition of each ingredient of your food. This information is fundamental to ensure that customers know what they are eating. They can keep track of intakes of micronutrients to avoid any side effects. They will also get details about the weight of each ingredient, through which they can monitor if it is good for their health or not. And when you have mentioned the food name on the label, it helps people to ensure that they are buying the required product and are not being misled.

Keeps Customer Safe

When customers know the ingredients, they can also be sure that the food doesn’t contain any ingredients that they are allergic to and prevent reactions. Plus, by mentioning ‘use before’ dates, they will be safe from eating contaminated food with bacteria, viruses, and other toxins. This way, they can save themselves from any hazardous situation, and you will never be put in a situation where you have to legally be answerable to authorities.

Conditions like diabetes, and high or low blood pressure also points to be considered in this frame. If there is sugar in the food, the label will let your customers know if the product is safe for them to consume or not. You also need to mention the maximum daily intake quantity on the label because there are certain ingredients that should not be taken more than a certain quantity. It can affect health in adverse ways.

Thus, you can save your customers from consuming too much of certain products to ensure they are not having a hard time after purchasing your food product.

Helps People to Stop Food Wastage

Date marking on products helps customers to stay updated about the last date to use it. This way, they can prevent food wastage and consume it until it’s safe to do so. Thus, marking dates precisely and correctly is necessary. With food labels, you can also provide a number of serves the packet can provide. It will help customers to buy only the necessary number of packets.

Support for Local Producers

Food labels indicate the food’s origin, like Kona Coffee (USA), Darjeeling Tea (India), etc. This will attract the buyer’s attention and inspire them to buy the products of their local producers. They will buy it knowing it is of their locality because of the taste and texture that is only provided by their local producers.

Geographical locations mean a lot to customers when buying food products to satisfy their taste desires. To give different themes to your food labels as per their origin, you can use a product designer tool to edit the colors, background, and fonts of the labels.

Final Words

You should not ignore the importance of food labels due to the above reasons. The quality of food and details of food labels need your maximum attention. Moreover, you can also mention the health claims that your food product can provide. For example: ‘no sugar contained’, ‘instant energy booster’, ‘helps in hair growth, ‘balances cholesterol level’, etc. This will boost your revenue because everyone likes health benefits with tasty food.

To sum it up, here are the basic food labels you must have on your packaging:

• Nutrition Information Panel
• HSR (Health Star Rating) system
• List of all the Ingredients
• Nutrition content claims
• Health claims
• Percentage Daily Intake

Ensure you follow local and international legal guidelines for all your food products to avoid any notices from authorities. Your ultimate goal should be to keep your customers aware of what they are eating, how they should eat it, how they should store it, and when they can store it.

You can use label design software to seamlessly design your food labels by yourself. Add all the elements and information you want, use templates, clipart, different fonts, etc. This is the real catch to making your food labels interesting and informative.

Source: https://brushyourideas.wordpress.com/2022/06/09/why-labels-are-important-in-food-industry/

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4 Tips for T-shirt Printing Business

The number of times a group of friends have gotten together and talked about how much fun it would be to start an apparel printing business or a custom gift business is innumerable. I know my friends, and I have come up with many great one-liners and graphics for our “one-day” business way too many times!

A few years ago, such a dream was harder to turn into reality. Now, there are so many easy, well-laid-out ways to go about establishing a business that it seems much more accessible to startups!

However, there are so many things that can be done that it can be somewhat confusing to go about it.

Start small. Pick one item that you want to work with, for example, t-shirts. It is one of the easiest things to print on and sell. Everyone from a movie enthusiast to a person organizing a company offsite will need T-shirts.

To start, you will need a few things: a list of what you want to print on the shirt, software to create these designs, T-shirt vendors, T-shirt print machines or print vendors, and, lastly, shipping partners. Once you have all this figured out, you can start the business.

While it appears simple, there are nuances and elements that you must take into consideration to ensure a smooth workflow and sales. Here are some useful tips for you:

Start small Apparel Printing Business

Starting an apparel printing business doesn’t mean you offer every and all kinds of T-shirts. You can start with a couple of colors and styles, like a black and white half-sleeved, round neck T-shirt. The smaller you start, the better you can get at the basics. And the better you are at the basics of printing, the easier it will be for you to branch out and scale-up.

Once you perfect one kind of shirt, you can branch out to other products as well. For this, you can integrate an online product designer tool which has features for various products that you can print on.

Get the basics right

Any ecommerce store has fierce competition, and all of them can sell great products. What will make your business stand out is that you give a superior customer experience in terms of how the store looks, how you handle payment, shipping, packaging, and so on.

People don’t want too much prompting or too few notifications. If disturbed too much, they will ignore you, and if too less, they will feel like you did not keep them engaged enough. So, get the basics right, get the necessary attention to your store, and then ensure that you serve your customers with everything they need.

Offer something new

Every other store is selling T-shirts. And more than that, anyone with even a primary know-how of Photoshop can design a T-shirt. A T-shirt design tool comes into the picture. You can integrate a T-shirt design tool into your store and offer your customers to design their own T-shirts.

You can bring in quite a lot of interest to your store by offering this way of customization. Engaging people in designing their products also helps them as they get to try out elements on a screen rather than buy variants of designs and then check if they like them.

Pay attention to shipping

Business owners often think that their job is over once a customer purchases from them. Some go far enough to think all they have to ensure is that the product is not damaged during shipping. But that is too basic now, and you have to go a few extra miles!

It starts with being able to pick a delivery date. It benefits both you and your customer. If they have chosen a date, they will only be available to receive it when the package reaches them, thus decreasing the chances of missed deliveries and returns.

Then comes packaging. It should be aesthetically appealing while also being safe. Your delivery partner needs to be technologically advanced so that they give the buyer constant updates about the location of their parcel, allow things like “leave with a neighbor,” and even drop off at a nearby hub.

Starting a Tshirt printing business is not just about T-shirts or print, but so much else. You have to offer high-quality products, a smooth ecommerce store, an engaging user experience, a robust online product designer tool for customization, and efficient shipping options to your customers.

Competition is fierce, but at the same time, starting a business is much easier, more well defined – and more dynamic. It is no longer about finding a new idea either, but rather about finding a different way to do the same thing.

Find a problem and create a solution. Anyone who has ever started a t-shirt business has once thought about how they would like to be able to design their own t-shirts without involving a number of other people. So, all you have to do for your customers is just that! Let them design their own t-shirts and get out of their way!

Source: https://www.itezine.com/4-tips-for-t-shirt-printing-business/

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Why You Should Use Web to Print Software for Your Business

To save time, deduct hassle, increase customer satisfaction, and invite more sales, web-to-print has become a necessity for print businesses in such a short span.

It is a new-age technology that has built a nest in the printing owner's workspace. Small and large-scale eCommerce and printing businesses are using this technology to make the printing and customization process a cakewalk.

This technology serves as automation to prevent errors and power quality. Let us have a detailed look at how this new-age technology can benefit your printing or eCommerce businesses:

Sends the Updates Automatically

Web to Print Software sends constant notifications to customers, notifying them about the status of their order. Order placed, in designing, out for delivery, etc., are some of the notifications to keep the customers on the same page as you. You can automate these notifications to save time and effort as an admin. All these notifications will keep customers updated and increase the satisfaction rate. This way, they always know when to expect their order.

Makes Customization Easy

Customization is no longer just a trend; it is a necessity to offer. Web-to-print software provides a dynamic platform to customize readily available products. Web to print gives total freedom to customers when it comes to designing their products. They can choose from the in-built library as well as customize their images. They can even import images from social media. Here, the catch is finding an ideal Web to print software to cater to all customer needs with ease.

Web-to-print software enables customizations of various products without hassle. It provides features like various fonts, colors, clipart, quotes, and everything your customer wants to customize their products. Many Web to print software companies also provides a variety of add-ons to cater to your customer's every need.

Reduces Proofing Time

With the Product Designer Tool, customers can review, modify, and approve their orders before sending them for final printing. They can review exactly how the product will look after printing. This will eliminate the post-printing errors and back-and-forth modification process.

With online proofing, you can save the time and effort of a continuous modification cycle, and it can be done in a matter of minutes by the customer themselves. This will enable transparency and help gain customers' trust.

Promotes Rapid Order Process

Making the order process fast is essential to hold on to your customers. Customers are too busy to participate in the long order process. Web to print software can speed up the order process for you. It is an in-built designing software that helps customers customize their designs on the products they like. Once they are done designing the product, they can save and share the file in multiple formats like JPG, png, and SVG. This will eliminate the never-ending rounds of revisions.

Once they have placed the order after having its 360-degree view, the order converts into a print job. The software generates the invoice once the printing is completed. You can share the invoice with the customer with a single click. Tracking details will help them to know when their order can arrive. This way, the whole ordering process can be made simple and efficient.

Provides Numerous Integration Options

Product Designer Tool allows you to add multiple third-party integrations via API. So, if you have your store on WooCommerce, Shopify, etc., with unlimited integration options, you will find your match to connect your eStore with Web to print software. This is a cost-efficient and flexible solution for printing owners.

Final Words

The Web to print software takes your printing business online to build a global market. It has a bundle of helpful features to manage your printing business efficiently. It simplifies your printing operations and increases productivity in all departments. Plus, offering customization is necessary and cannot be avoided, and Web-to-print software eases that task. With Web to print software, you don't have to worry about quality; that will be taken care of by it.

Security is crucial in every business, and printing is no different. To secure all the customer data, you need to choose an authentic web-to-print software with certification to keep all the sensitive credentials safe. Choose a Web-to-print Software that enables simple workflows and an ease-of-use for the admin and the customers.

Source: https://www.businessusainsurance.com/small-business/why-you-should-use-web-to-print-software-for-your-business/

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10 T-Shirt Trends to Watch in 2022

 

T-shirts are a popular clothing item for people of all ages. They are comfortable and can be worn on any occasion. T-shirt design has come a long way in recent years, and the trend will only continue in the years to come.

Check out some of the T-shirt trends predicted to dominate in 2022!

Illustrative Figures

These artistic interpretations have taken off as digital artwork and have gained popularity in recent years. They’re the ideal blend between customization and fun, with just the right flexibility. The design can either be abstract or realistic, depending on your preferences.

Plant Designs

People who like plants should buy this kind of shirt. There are shirts with pictures of plants on them. Some are drawn with lines, and some have bright colors. T-shirts with plant designs look super cool.

Geometric T-Shirts

Shapes are always in style. We’re seeing an increase in popularity for shirts with shapes, immaculate lines, and basic designs. And what’s trendier than a geometric T-shirt? With the help of the T-shirt Design Tool, it has never been easier to create a shirt with any design you can imagine.

T-Shirts with Words

T-shirts with words have become more prevalent in recent years. They can be funny, inspirational, and just plain cool. And with the online product designer, you can easily add text to your T-shirt design.

Traditional Tattoo Designs

You don’t have to get a tattoo to show your personality. You can wear a t-shirt with an excellent design on it instead! Traditional tattoos are known for their solid lines and bright colors. This unique and pretty design will ensure that everyone in the area takes notice of you.

Minimalistic t-shirts

This year’s most popular typefaces (usually sans-serif) and stroke patterns will flourish on platforms like Etsy, where most customers are young women. They’re simple to make, but you’ll have to make sure your design one that looks amazing.

Strong Statement Designs

You can sometimes get your message across with just a t-shirt. This is often successful if your clothing supports a cause, non-profit, or social movement. You might only need one word or phrase on your shirt.

Large Prints

T-shirts with large prints are becoming more popular. This is because they are attention-grabbing and make a statement. You can find T-shirts with large prints of animals, nature scenes, or abstract designs.

Multi-Colored Words

To make your text-based design more interesting, use various colors for the letters. The colors you choose for the letters will set the tone for the shirt. Keep things simple by using just a few colors, or be more creative and use different colors for each letter!

Hand-Drawn Designs

Hand-sketched t-shirts look cool. They have a rough, pencil-like design that never gets old. The sharp, detailed lines of the designs provide a lot of room for creativity.

There you have it! These are some T-shirt trends that are predicted to dominate in 2022. With the online product designer, T-shirt Design Tool, it has never been easier to create a shirt with any design you can imagine. So get creative and start designing your T-shirts today! Who knows, maybe your design will be the next big trend.

Article Source: https://brushyourideas.wordpress.com/2022/04/26/10-t-shirt-trends-to-watch-in-2022/

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