One of the industry leaders and biggest suppliers of enterprise web-to-print solutions for companies, PrintXpand (previously known as Brush Your Ideas) has completely changed the way that companies handle their printing requirements. Printing enterprises can achieve great success by streamlining their operations and improving their goods using PrintXpand's all-inclusive web-to-print solutions.

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    Mugs, Pen Drives, Shoes, Bags, Attires and more…there are no limitations with the kind of products you can print using Brush Your Ideas. The only condition is, it should have a printable surface. Just add the printable products you wish to sell on your e-store, let your customers design and create a print ready file and you can easily print it.

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    Brush Your Ideas is a comprehensive Web-to-Print Magento Extension with powerful features. It has the potential to transform any Magento Ecommerce Store into a creative studio. That too, in three steps.

5 Web to Print Trends for 2022

When we talk about the strategies to grow the printing business, web-to-print is the#1 on the list. With this incredible technology, you don’t have to follow the complex process of developing a website. Instead, you can directly implement it on your eStores.

These ready-to-use stores have all the necessary features that printing businesses require to start selling custom printing products online.

Web to Print Design Solutions has dynamic options to implement in their stores and assist customers with all the editing features they require to customize the products.

To get all the benefits of this versatile technology, you need to stay updated with its latest trends. Only this way can you cater to your customers with the latest updates and fulfill their demands. To help you out, I have listed some of the ongoing Web-to-print trends of 2022 below:

Print Automation

You might have already heard of automation in previous years’ W2P trends too. The only difference is that at that time, automation was just a luxury, but in 2022 it’s mandatory to save time and effort.

There are multiple things you need to handle, like on-time shipment, quality check, sending delivery updates, etc. With Web-to-print automation, you can automate the majority of printing workflow. To optimize the business processes. With automation, you can reduce potential errors and repetitive tasks. You and your employees get additional time to focus on other printing tasks rather than doing the repetitive chores every day. This way, you can increase productivity and save labor charges too.

Start with automating your production line. Automation can do wonders for you if you use it in the right places, like artwork proofing. Tell me, honestly, how much back and forth do you have on a daily basis to finalize an artwork with customers? It is time and effort-consuming. Handle this task with automation technology. Invest in a Web to Print Solutions that offers an artwork proofing tool with it to increase efficiency and have a quality outcome.

You can have Print ERP software that automates all the vital business operations like print job, order management, inventory management, etc. This is all from a single interface.

The 3D Trend

3D printing is an ongoing trend and is not expected to fade any soon. 3D printing creates three-dimensional objects of a predesigned digital model. In 3D technology, you can print multiple layers on each other while manufacturing products to form the final product. This printing method is useful when you want to offer customizations from scratch.

The most significant advantage of 3D technology is that it saves extra effort & time and offers quality. Let your customers add as much precision as they want to add and make the product as per their requirements. For example: if you offer 3D customization on shirts, then your customers can design their shirts from scratch, deciding its sleeve size, style, collar color, button designs, etc. This will attract the maximum audience for you because who doesn’t want to design the shirt of their dreams?

The Tremendous Rise Of Product Customization

Providing generic designs will take you no farther than minimum orders, and that too for a limited time. What after you get out of design? That’s when you offer your customers canvas and editing tools to personalize their own products. Product customization is the magnet for attracting more customers and conversions. Let customers put their own ideas into their products and ship them with nothing but satisfaction.

Both B2B and B2C business owners can implement the online product design tool in their printing business and offer customizable products with its help. Just ensure that the tool you choose provides necessary features like a user-friendly interface, attractive UI/UX, clip art, templates, fonts, artwork, colors, etc. This will enable advanced and smooth customization for your customers.

The Fourth Revolution

With technology 4.0, you can enable technologies like Cloud Computing, AI (Artificial Intelligence), IoT (Internet of Things), ML (Machine Learning), etc. These are the revolutionary technologies that are changing how businesses manufacture and distribute their products and engage their customers, including the printing industry.

How?

Printing devices like printing presses can be connected to the internet for the best outcome. They can transmit data that can automatically be analyzed by cloud technology. With this, you can have a look at the insights of predictive maintenance. You can combine 3D printing with the Internet of Things to build custom-made products by analyzing the collected data from connecting devices.

Packaging is the New Opportunity

We all know how packaging impacts the brand. That is why businesses should leave the packaging to the customers. Businesses are offering personalized packaging to engage more audiences and catering to customizations in all ways possible. With the help of an online product designer tool, you can provide customized packaging for your business, and as a printing business owner, you can also allow people to print their packaging papers with your service. This way, you will gain customers and revenue both.

Final Words

All the above trends can help you to make your mark in the printing market. Competition is everywhere; you just need to find ways to make out through it. Keep a check on the latest on-going printing trends in the market. Print automation is growing at lightning speed.

Don’t miss the technology that helps you streamline and optimize your business operations.

Customization Is a mandatory service to have in order to make up for the customer’s demands and serve them what they want.

3D Printing is the bright future of the printing industry; avail of it as soon as possible.

IoT and other technologies help in gaining the momentum of your business.

Ensure you are implementing trends while keeping your audience in mind. This will enhance the outcome of the trends. Tailor your printing store according to your customer demands, and you will never fail! One of the best ways to introduce new trends to your store is by integrating web2print solutions in your business. Having a website, a designer tool can extend the capabilities of your e-store and let your customers create products they love.

Source: https://brushyourideas.wordpress.com/2022/06/27/5-web-to-print-trends-for-2022/

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Why Labels Are Important in Food Industry

The importance of food labels is much more than only legal requirements. These labels help consumers to make informed purchases. The details about the ingredients are vital for consumers to check if the product is safe for the allergy they might have. In addition to this, labels also help them know the process and details of storing the product. To fill in the required details and make the label informative and appealing, you can use label design software. It offers you numerous editing features like fonts, colors, templates, and clipart to make your labels in the desired way.

Before this, you need to know the importance of food labels to make sure your product labels contain all the important information. Let’s have a look at its importance:

First, Let’s Talk about Legal

If you are a food producer, you need to label all your products that are appropriate to the legal guidelines. In case you fail to adhere to the legal requirements, the chances are that the authorities may take action on your business, like sending you an improvement notice. It will have all the details of what you are doing wrong and how you can comply with them, and by when.

You can continue food production after receiving an improvement notice, but you need to take all the necessary steps to improve your business, as stated by the legal authorities. If you ignore an improvement notice and are non-compliant after the specified date, you may face prosecution.

Here’s a list of things your food label must have:

  • The name of the food. This should not be a false or misleading name. It should represent the food packed inside.
  • A list of ingredients under the heading ‘Ingredients.’ The ingredients should be listed in the descending order of weight.
  • The percentage of ingredients. You need to ensure that the percentage of each ingredient is mentioned on the label.
  • Instructions to cook and store the food. Mention all the necessary instructions with precise temperature and other details.
  • Use by’ or ‘best before dates. This is important to mention so that consumers can consume the food while it’s fresh and stay away from the side effects of eating it after the ‘use dates’
  • Company’s contact details. Include the country, name, address, and contact number of your business.
  • Country of origin or provenance. You should not imply your product originates from its manufactured place. It has to be the place you got the ingredients from.

To manually add all the details every time while printing the labels can be a time-consuming and tedious task. Instead, you can invest in a product designer tool, use the readymade template, or make one, save it, and use it multiple times. You will just need to add the details and print them.

Gain Customers Trust

Labels help customers to understand the composition of each ingredient of your food. This information is fundamental to ensure that customers know what they are eating. They can keep track of intakes of micronutrients to avoid any side effects. They will also get details about the weight of each ingredient, through which they can monitor if it is good for their health or not. And when you have mentioned the food name on the label, it helps people to ensure that they are buying the required product and are not being misled.

Keeps Customer Safe

When customers know the ingredients, they can also be sure that the food doesn’t contain any ingredients that they are allergic to and prevent reactions. Plus, by mentioning ‘use before’ dates, they will be safe from eating contaminated food with bacteria, viruses, and other toxins. This way, they can save themselves from any hazardous situation, and you will never be put in a situation where you have to legally be answerable to authorities.

Conditions like diabetes, and high or low blood pressure also points to be considered in this frame. If there is sugar in the food, the label will let your customers know if the product is safe for them to consume or not. You also need to mention the maximum daily intake quantity on the label because there are certain ingredients that should not be taken more than a certain quantity. It can affect health in adverse ways.

Thus, you can save your customers from consuming too much of certain products to ensure they are not having a hard time after purchasing your food product.

Helps People to Stop Food Wastage

Date marking on products helps customers to stay updated about the last date to use it. This way, they can prevent food wastage and consume it until it’s safe to do so. Thus, marking dates precisely and correctly is necessary. With food labels, you can also provide a number of serves the packet can provide. It will help customers to buy only the necessary number of packets.

Support for Local Producers

Food labels indicate the food’s origin, like Kona Coffee (USA), Darjeeling Tea (India), etc. This will attract the buyer’s attention and inspire them to buy the products of their local producers. They will buy it knowing it is of their locality because of the taste and texture that is only provided by their local producers.

Geographical locations mean a lot to customers when buying food products to satisfy their taste desires. To give different themes to your food labels as per their origin, you can use a product designer tool to edit the colors, background, and fonts of the labels.

Final Words

You should not ignore the importance of food labels due to the above reasons. The quality of food and details of food labels need your maximum attention. Moreover, you can also mention the health claims that your food product can provide. For example: ‘no sugar contained’, ‘instant energy booster’, ‘helps in hair growth, ‘balances cholesterol level’, etc. This will boost your revenue because everyone likes health benefits with tasty food.

To sum it up, here are the basic food labels you must have on your packaging:

  • Nutrition Information Panel
  • HSR (Health Star Rating) system
  • List of all the Ingredients
  • Nutrition content claims
  • Health claims
  • Percentage Daily Intake

Ensure you follow local and international legal guidelines for all your food products to avoid any notices from authorities. Your ultimate goal should be to keep your customers aware of what they are eating, how they should eat it, how they should store it, and when they can store it.

You can use label design software to seamlessly design your food labels by yourself. Add all the elements and information you want, use templates, clipart, different fonts, etc. This is the real catch to making your food labels interesting and informative.

Source: https://brushyourideas.wordpress.com/2022/06/09/why-labels-are-important-in-food-industry/

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