7 Web to Print Software Industry Trends to Look for in 2020

 2020 has been the most unpredictable year. While many industries are dealing with downfall, a few industries, such as printing, are growing rapidly. The reason, the technology, and the latest trends in the web to print solutions that help to diversify the products, increase their volume, and expand markets.

Here’s what the printing industry is looking forward to in 2020.

Automation

With the increasing demand of customers, it becomes necessary for businesses to equip their web to print software with the latest technology.

And thus, in 2020, we are all set to integrate our web to print solutions with AI and IoT that would automate the entire workflow. For example, IoT would enable customers to purchase products by interacting with other products.

With AI, printers would automatically know if they run out of ink, paper, or spare parts. Based on it, they can order the supplies without any human intervention.

As these technologies are well advanced, they help to increase customization, personalization, and optimization.

3D Printing Technology

3D printing is the most embraced solution for prototype production. In a few years, technology has brought a lot of advancements, but 2020 would be more about efficient 3D printers. With machine learning algorithms and sensors, 3D printers would be able to monitor in-processes and act more smart-ish.

Now, even healthcare professionals would be able to send their specifications to the web to print solutions and get desired results in less time.

Variable Data Interface

What if you could correct your typo at the last minute?

Well, the latest trend of the web to print software makes it possible to receive information update requirements even after sharing the specifications.

To understand this, consider an example. Your customer has sent a printing request for customized t-shirts. After sending out the details, they realize that there’s a typo in the content, and it needs to be changed. So, instead of changing the entire print job, they can simply edit the file. Web to print software can easily update the changes.

This is all about the Variable Data Interface. With this feature, customers can easily edit their data, and software can automatically update it. Another benefit includes seamless data transfer between requesters and customers.

Personalization

Ecommerce and social media have changed customer behavior and how they shop. More and more customers are now demanding a personalized experience, and the print industry is no exception. In fact, in the coming years, the print industry would have a complete customized purchase process.

For customers who like to design their designs, web to print solutions would provide customization services through templates, QR codes, etc.

Personalization will also enhance the printing services like design, layouts, 3D printing, and more.

Third-Party Integrations

When it comes to the web to print solutions, though the specifications are obtained digitally, the final output, i.e., a printed product still needs to be shipped.

This is why web to print software must have an integrated in-house shipping or fulfillment partner.

When the order gets ready to ship, the system can update the 3rd party shipping partner to export the products. Customers can even track the location of their shipment in real-time.

Voice Command Feature

With Alexa, Siri, and other voice assistants taking over the eCommerce business, it would be no surprise to see printing industries introduce a voice search feature in their solution.

Soon, customers would be able to print out their materials with voice. It would be a fantastic trend to look forward to.

Online Presence

With the emergence of many small businesses and the rise of eCommerce, it becomes vital for your printing business to have an online presence.

Many companies have already moved their physical stores to e-stores for a wider audience and an increase in sales.

All you need to do is go with the flow. This advancement in the digital space is sure to open up new business avenues in the coming years.

The Future is Here!

Something that seemed impossible yesterday is now a reality, all thanks to technology. The web to print solution is existing proof of it.

However, it would be hard to tell the impact of these trends on the industry in the coming years or around the corner.

For now, all we can do is leverage these technological trends to its fullest.

Original Source: https://whattheythink.com/news/103484-7-web-print-software-industry-trends-look-2020/

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Ask these Questions before Investing in a Magento Product Designer Tool

 The printing industry will experience a 225% growth by 2024. These numbers confirm that the industry has high potential and will be an apex industry in the coming years.

On the other side, the demand for Magento, an eCommerce platform, is growing owing to Magento 2, its latest version with extraordinary features.  

Have you thought about what will happen if you blend these? It will result in a win-win solution, i.e., Magento product designer tool. The tool can be a massive success for your business. Yet, before investing in the product designer tool, read and understand all the terms and conditions. In layman language, ask the below-mentioned questions to make an informed decision. 

Is the Magento 2 product designer extension mobile responsive?

One of the essential questions to ask is whether the Magento product designer tool is mobile responsive or not. Since a lot of shopping happens on mobile phones, everything you have to offer has to be mobile-friendly. If the Magento design tool doesn’t support it, you won’t capture a sizeable market. It is vital for customer engagement.

So ask your web-to-print vendor about the tool’s responsiveness and ensure that your designer tool is mobile-friendly.

Is the Magento online design tool feature-rich?

The product designer tool should have all the features that would allow customers to design any product. Multiple colors, designs, templates are the essential features that your Magento online tool should have. Besides, check if it allows you to provide ready-made quotes, clip arts, text, and fonts of different styles, graphs, etc.

Save designs, track order, reorder are the other vital features and should be present in your design tool. In addition to all these features, ask your vendor, “What’s more?”

Does Magento product customizer allow customization?

Having features is excellent, but it’s necessary to ensure that the product design tool has enough customization features for customers. How can you make sure of that? See if it allows customers to create the design of their choice by altering the shape, size, color, pattern, text, image, and material and if it provides editable custom design templates and clips art galleries to personalize their designs. Finally, and importantly, check if it allows trying features like masking effects, shadows, and overlapping.

Is the Magento design tool easy to use?

If you’re investing in a product that your customers will use, then you must not miss this question. 

Confirm if the tool is simple to use and whether it provides a quick and hassle-free experience. Because if it’s complicated, forget that your customers would even bother to try it.  

Also, check whether the design tool easily integrates with your eCommerce website or not. 

Suggestion: Try using the product design tool before purchasing it. See how it works and if it’s easy to handle.         

Will it eliminate the hassle of gathering multiple prints?

The most crucial task in the printing business is to collect print-ready designs, send them for printing, and then ship it. So while choosing a Magento design tool, see if the web-to-print vendor provides a similar solution. 

One of the Magento design extensions has a cross-platform named “Hot Folder” that allows store owners to download all the print-ready orders with order details in one go.

What about the admin features?

The product design software may provide many features for customers, but what about admin?

Ensure that it provides admin features like order management, web-to-print settings, studio management, pricing control, product settings, and other necessary configurations. 

What to do next?

Go for a Magento product designer tool that’s customer-centric and provides all the features that your customers would prefer. Start by asking these questions, and you will be right on the track to a successful eCommerce business.

Original Source: https://newswebsite.com/ask-these-questions-before-investing-in-a-magento-product-designer-tool/

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How to Start Selling Picture Frames

 A picture framing business is one of the few where you can show your creativity. If you adore artistic designs and styles and are looking to open a business, a picture framing business can be a go-to in-trend option.

Here are the steps to start selling picture frames.

Calculate the Budget

If you set up an offline business, the budget may be slightly higher than that for an offline business. You would have to invest in a site in a high-traffic area to get noticed easily. It would help if you also considered costs of infrastructure, machinery, inventory, workforce, delivery men, timely maintenance, and more. You can also go for a dropshipping solution to avoid extra inventory management expenses, shipping charges, order return costs, etc.

A more popular and cost-effective way today is selling picture frames online. Invest in a good-quality web-to-print software solution to build an engaging web-to-print store. Choose a next-gen online product design software to integrate into your store to let customers customize picture frames.

Complete Registration and Obtain Licenses and Permits

Register your business with local authorities and establish a legal business entity like a corporation, an LLC, or a DBA, etc. for your business to avoid legal issues in the future. Also, acquire all the licenses and permits applicable to your business. There are some licenses like seller’s permit, employer identification number, business tax certificate, etc. that you may need in common for your offline or online retail business.

Analyze Competitors

Analyze your competitors to get an insight into their offline or online promotional strategies, offerings, pricing strategies, range and timings of discounts, and other essential aspects. This intensive research can help gain knowledge about picture framing trends that you can adopt to stay competitive.

Once your business takes off, you can expand your business to selling art and framed photographs by hiring artists on a commission basis and collaborating with manufacturers of hang artwork to sell your work on a consignment basis. This implies that you can add new vertices to your business and increase its overall profitability.

Determine Your Target Market & Expand It

To succeed fast, have a clear idea of your target audience. As a rule of thumb, targeting the local audience looking for beautiful custom picture frames can work. If you succeed in impressing them with your offerings, they will spread good word-of-mouth across. Eventually, your local customer base will expand easily and rapidly.

Next, focus on increasing repeat customers. The reason is that the efforts in appealing to new customers are usually far more than in retaining the old customers. So, work out the best strategies (discounts, loyalty programs, etc.) to keep them engaged and retained.

In the final step, you can broaden your target market even further by collaborating with a few local interior designers with a significant clientele on the hunt for framed artwork. Besides, you can also pitch for your framing services to local art galleries and museums that need to get their artwork framed or reframed.

Promote Your Business

Always focus on promoting your business to get more audience and sales.

For an offline store, you can:

• Use promotional pamphlets and newspaper ads – Collaborate with retail stores in your vicinity to display your products in return for some percentage of total sales they make from sales of your samples.
• Inscribe your company logo on your pieces for people to notice your brand.
• Launch an online storefront to strengthen your online presence and display a map to show the customers the directions to your store.

For an online business, you can:

• Adopt the latest web-to-print storefront technology for your online store.
• Integrate a cutting-edge online product design software to let customers design the picture frames themselves.
• Use various digital marketing strategies and tools judiciously to enhance your outreach online.

Conclusion

If you are a lover of art, a picture framing business can be a good business option. All you need is to follow the above-discussed steps, and your picture framing business will become a huge success.

Original Source: https://whattheythink.com/news/103129-how-start-selling-picture-frames/

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